Co-creating the Music Hero
Cupra Tribe
We’ve helped design and develop CUPRA‘s Community Hub for their THE MUSIC HERO campaign, where CUPRA fans co-created a Virtual DJ through the platform. THE MUSIC HERO later performed live as a hologram at the PAROOKAVILLE festival in Germany.
INTERACTIVE COMMUNITY HUB
CO-CREATION OF THE MUSIC HERO
tribe.cupra.de
credits
A collaboration with:
ANDINNOVATION
neon team:
Daniel Wahl
Julie Wieland
Jacques Weniger
Carlos Gonser
Misch Strotz